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Aus Wikipedia zur Industriegeschichte Dorsten
If you are an emerging business with the subsequent wonderful item, occasionally you need to have an angel on your side. A study by the University of New Hampshire's Center for Venture Study showed that "angel investors" - high-net-worth individuals prepared to invest in entrepreneurial firms at an early stage - shelled out far more than $18 billion into early-stage firms final year alone, compared to $304 million by venture capitalists. Finding an angel investor, nonetheless, is not an easy task. Safer Smokes Inc. is one particular firm that understands the challenge of attracting the appropriate investors. This improvement-stage company is tapping the smoking cessation industry with a distinctive tobacco-free, nicotine-totally free smoke referred to as Bravo, which has the appearance of a conventional cigarette and burns like tobacco, but is truly made from lettuce fibers. "Bravo lets you smoke your way out of the tobacco habit progressively," said Puzant C. Torigian, chief executive officer of Safer Smokes. For firms like Safer Smokes, it may be also soon to method large venture capital firms, yet time to move beyond networking with household and close friends. Angel investors to the rescue. "The challenge for raising capital in today's market is in harnessing the courage and vision of the angel to see by means of to the genuine investment chance," stated Torigian. So how do companies like Safer Smokes attract their angel?
- Have a clear-cut target marketplace for your product or service. For example, Safer Smokes is targeting the smoking cessation market, which has sales approaching $10 billion per year, up from $6 billion just three years ago.
Most angel investors favor companies that are likely to show positive cash flow within their initial 18 months, so having these kinds of statistics about your market place can be an incentive.
- Match the organization program objectives to the angel's danger tolerance. Investors want to know the product or service will be distinctive and well-cultivated. Safer Smokes has a patented resolution that company officials say will "have an effect on the landscape of the health care sector." setting up a business
