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Aus Wikipedia zur Industriegeschichte Dorsten
If you're an emerging organization with the subsequent great product, sometimes you need to have an angel on your side. A study by the University of New Hampshire's Center for Venture Research showed that "angel investors" - high-net-worth individuals prepared to invest in entrepreneurial firms at an early stage - shelled out far more than $18 billion into early-stage companies last year alone, compared to $304 million by venture capitalists. Finding an angel investor, even so, is not an straightforward task. Safer Smokes Inc. is one company that understands the challenge of attracting the correct investors. This development-stage company is tapping the smoking cessation industry with a exclusive tobacco-cost-free, nicotine-free smoke known as Bravo, which has the appearance of a traditional cigarette and burns like tobacco, but is actually produced from lettuce fibers. "Bravo lets you smoke your way out of the tobacco habit gradually," mentioned Puzant C. Torigian, chief executive officer of Safer Smokes. For businesses like Safer Smokes, it could be also soon to method large venture capital firms, but time to move beyond networking with household and close friends. Angel investors to the rescue. "The challenge for raising capital in today's industry is in harnessing the courage and vision of the angel to see through to the actual investment chance," mentioned Torigian. So how do firms like Safer Smokes attract their angel?
- Have a clear-cut target marketplace for your product or service. For example, Safer Smokes is targeting the smoking cessation market place, which has sales approaching $ten billion per year, up from $6 billion just three years ago.
Most angel investors prefer companies that are most likely to show positive cash flow within their 1st 18 months, so having these sorts of statistics about your market place can be an incentive.
- Match the organization strategy objectives to the angel's risk tolerance. Investors want to know the item or service will be unique and properly-cultivated. Safer Smokes has a patented remedy that firm officials say will "affect the landscape of the health care market." setting up a business
