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Aus Wikipedia zur Industriegeschichte Dorsten
If you're an emerging company with the next wonderful product, occasionally you want an angel on your side. A study by the University of New Hampshire's Center for Venture Analysis showed that "angel investors" - high-net-worth individuals willing to invest in entrepreneurial businesses at an early stage - shelled out much more than $18 billion into early-stage businesses last year alone, compared to $304 million by venture capitalists. Discovering an angel investor, nonetheless, is not an straightforward job. Safer Smokes Inc. is one particular firm that understands the challenge of attracting the right investors. This improvement-stage company is tapping the smoking cessation market with a exclusive tobacco-cost-free, nicotine-cost-free smoke named Bravo, which has the look of a traditional cigarette and burns like tobacco, but is actually created from lettuce fibers. "Bravo lets you smoke your way out of the tobacco habit progressively," mentioned Puzant C. Torigian, chief executive officer of Safer Smokes. For firms like Safer Smokes, it could be too soon to approach huge venture capital firms, yet time to move beyond networking with loved ones and buddies. Angel investors to the rescue. "The challenge for raising capital in today's market is in harnessing the courage and vision of the angel to see by way of to the genuine investment chance," mentioned Torigian. So how do companies like Safer Smokes attract their angel?
- Have a clear-cut target industry for your item or service. For example, Safer Smokes is targeting the smoking cessation market place, which has sales approaching $10 billion per year, up from $6 billion just three years ago.
Most angel investors favor businesses that are likely to show positive money flow inside their initial 18 months, so getting these sorts of statistics about your market place can be an incentive.
- Match the organization program objectives to the angel's danger tolerance. Investors want to know the item or service will be distinctive and properly-cultivated. Safer Smokes has a patented resolution that business officials say will "have an effect on the landscape of the wellness care market." company formation
